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How to use Microsoft Social Engagement software to teach social media...
This post is part 2 in a two-part series on how I currently teach social media metrics and social listening. You can see the previous post, which provided a spreadsheet that I use to empower students...
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An Assignment and Spreadsheet for Teaching Students to Track Social Media...
In the social media education community, there has been a lot of discussion about teaching social media metrics and analytics to students. This has been a challenge and frustration for myself and many...
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Why PitchEngine is Great For Teaching the Social Media News Release
In my Writing Across Platforms class, students write a news release for the social web. We have used PitchEngine to help students learn the web features that can bolster a news release. So let’s talk...
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A Look at My Social Media Content Strategy Assignment
Several weeks ago I mentioned that a big change in my Comm 322 Social Media class this semester (syllabus), is that students will be working to create the social media for our department’s Twitter,...
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Talking to students about how they present themselves online
February 26, 2013 Over the past few years I’ve noticed an increase in how much students are thinking about how they present themselves online, their professional online identity. This is good news...
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